Member Good News

• Linda Principe, owner of Linda Principe Interiors in Plainsboro, New Jersey , has been appointed to serve on the New Jersey Small Business Development Centers (NJSBDC) State Advisory Board for fiscal year 2003-04. NJSBDC State Advisory Board members play a crucial role by keeping the SBDC's in touch with issues that impact small businesses and by lending expertise so that the highest quality services can be provided to SBDC clients. Additionally, in this capacity, Ms. Principe and other Board members will assist SBDC headquarters with legislative outreach and new partnership development.

NJAWBO Members presenting at Trenton Small Business Week

• Date: Wednesday, October 1
  Time: 9:30 a.m. - 11:00 a.m.
  Presenter: Grazina Crisman, Principal, The Productivity Shoppe, 609-987-9601
  Place: New Jersey State Library, 185 West State Street, Trenton
  Topic: Elements of a Productive Business Day
  
  Questioning the priorities of your work and still afraid that something important is dropping through the cracks? Distracted by constant interruptions? Overwhelmed by email volume? Feeling stressed and out of control of your business day? Take back control by learning what the eight key elements to productively managing a business day are. Learn how productivity tools (email, the Internet, calendars etc.) can gain you time (or steal it away). Learn what an organized environment means (and, just as importantly, does not mean). This workshop will leave you feeling energized and armed with tactical tools that you can begin to apply for more productive days - immediately!

• Date: Wednesday, October 1
  Time: 10:30 a.m. - 12:00 p.m.
  Presenter: Amanda Puppo, CEO, MarketReach, Inc., 609-448-6364
  Place: Mary G. Roebling Building, 20 West State Street, 2nd Flr., Trenton
  Topic: Expand Your Business Through Telephone Marketing
  
  

  • Elements to a Productive Cold Call
  • The Art of Asking Engaging Questions
  • Benefits vs. Features
  • Dealing with Voice Mail
  • Tackling Objections and Rebuttals

  Just about every business owner and salesperson today must utilize the phone to bring in more business, especially in economic downturns when cash flow is tight. This new age of voice mail makes it even more difficult. Learn the skills to build business through this exceptionally lucrative marketing vehicle, and the sky's the limit!

• Date: Thursday, October 2
  Time: 2:30 p.m. - 4:00 p.m.
  Presenters: Sarah E. Miller, President, Set Now Solutions, LLC, 609-406-1665 and Arlene D. Schragger, President, ads Public Relations & Marketing, 609-882-4586
  Place: Mercer County Community College, James Kerney Campus, North Broad & Academy Streets, Trenton
  Topic: Direct Mail and Email Marketing: Creative Success Secrets

  Learn how to create great direct mail and email marketing campaigns that will grow your company and give you the best "bang for the buck". You'll learn how to define your target market, create meaningful campaigns, create and grow your own mailing list, and distribute your message without being perceived as "just another annoying sales pitch."